How to Leave Dying Social Media Platforms

(without ditching your friends)

An imaginary dialog box from a future Facebook; the user is being asked whether they want to continue to follow a friend who has left Facebook and is now on a small, community-managed social media service.

Lazar: Tevye! Tevye, I’m on my way.

Tevye: Where are you going?

Lazar: Chicago, in America.

Tevye: Chicago, America? We are going to New York, America.

Lazar: We’ll be neighbors. My wife, Fruma Sarah, may she rest in peace, has a brother there.

Tevye: That’s nice.

Lazar: I hate him, but a relative is a relative.

Collective Action Inaction in Action

In the opening scenes of the 1971 film adaptation of Fiddler on the Roof, the narrator, Tevye, introduces us to his village of Anatevka, which is a pretty fraught place where people are unhappy and danger is on the horizon. Nearly three hours and (spoiler alert) innumerable indignities and terrors later, Tevye and his neighbors leave the village, all to go their separate ways.

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