Pluralistic: Demand destruction vs fuel-superceding infrastructure (04 May 2026)


Today's links


Alexander Rodchenko's classic Russian constructivist 'books' advertising poster; Lilya Brik's face has been replaced with Greta Thunberg's, and instead of shouting the word 'books,' a spray of geometric sunbeams are emanating from her mouth. Superimposed and beneath her is a Soviet propaganda poster of a furiously pointing Lenin. Lenin's skin is Cheeto orange and he wears a straw-yellow Trump wig.

Demand destruction vs fuel-superceding infrastructure (permalink)

No one is better at keeping hope alive than Rebecca Solnit, the historian and essayist whose Hope in the Dark got me through the first Trump administration and whose A Paradise Built In Hell inspired my novel Walkaway:

https://www.penguinrandomhouse.com/books/301070/a-paradise-built-in-hell-by-rebecca-solnit/

In her latest, "Truth, Consequences, Climate, and Demand Destruction," Solnit is nothing short of inspirational – not because she downplays the horror and misery of Trump and his war of choice in Iran, but because she tells us what we stand to salvage from the wreckage:

https://www.meditationsinanemergency.com/truth-consequences-climate-and-demand-destruction/

Solnit starts by explaining some of the (many, many) things that Trump doesn't understand. Principally, Trump doesn't understand the concept of "demand destruction," which is what happens when shortages prompt people to make durable, one-way changes in their behavior that permanently reduce the demand for fossil fuels.

High prices sometimes create demand destruction: for example, if a transient shortage in eggs pushes prices up, people might discover that they prefer tofu scrambles in the morning, so even when the price of eggs comes back down, they buy two dozen fewer eggs every month, forever.

Beyond high prices, shortages and rationing are far more likely to lead to demand destruction. In the 10 years following the 1970s oil crisis, US cars doubled in fuel efficiency, and the gas-guzzler didn't return until car manufacturers exploited the American "light truck" loophole to fill the streets with deadly SUVs:

https://medium.com/vision-zero-cities-journal/the-chicken-tax-and-other-ways-the-u-s-government-subsidizes-your-ford-f-150-444a5164c627

But to really max out on demand destruction, you need both rationing and a cheap, easily installed substitute, and that's what the Strait of Epstein crisis, along with solar and batteries, offers the world today. Solar is incredibly cheap, and getting cheaper every day. Batteries are also incredibly cheap, and they're getting cheaper too. For decades, fossil fuel apologists have insisted that we'll never stop setting old dead shit on fire because "the sun doesn't always shine and the wind doesn't always blow," but thanks to battery deployment in China and California (and more places very soon), the sun shines all night long:

https://ember-energy.org/app/uploads/2026/04/Global-Electricity-Review-2026.pdf?ref=meditationsinanemergency.com

In starting this stupid, unforgivable war, Trump has vastly accelerated the process of demand destruction. Rather than buying American oil, the whole world has undertaken a simultaneous, rapid, irreversible shift to electrical substitutes for fossil fuel applications, from induction tops to balcony solar to ebikes and EVs:

https://thepolycrisis.org/01-demand-destruction-us-oil-is-not-winning-the-iran-war/

As Solnit writes, Trump's stupid war follows on the heels of another unforgivable and cruel blunder: Putin's quagmire in Ukraine, which catapulted Europe into the Gretacene, with a wholesale, continent-wide shift away from fossil fuels to renewables and the devices they power. Now, the rest of the world is following suit. In South Korea, President Lee Jae Myung is leading the charge to transition the country to renewables, framing fossil fuels as an existential geopolitical risk.

Trump's demand destruction accelerates Putin's demand destruction: China and India both increased their energy consumption in 2025 – but reduced their fossil fuel consumption over the same period. In 2025, coal accounted for less than a third of the world's energy for the first time in modern history. 2025 was the year that solar and wind overtook coal globally.

Meanwhile, Trump and his oil baron buddies keep trying to make fetch happen. On the campaign trail, Trump told the oil industry that if they slipped him a $1b bribe, he would give them anything they wanted, and he's kept his promise. Trump will let Big Oil drill anywhere they like, from sacred sites like New Mexico's Chaco Canyon to the Arctic. He'll even let them take all of Venezuela's oil. The problem is that banks can see the demand destruction writing on the wall, and they are conspicuously declining to loan the oil companies the money they'd need to get that oil.

Truly, Trump's a machine for creating stranded assets at scale. As Solnit writes, that's because Trump has no strategic foresight; strategy being "the ability to plan for things to arise that may counter your agenda, so you can continue to pursue your agenda." Trump's a bully, and he's accustomed to intimidating his adversaries into capitulating. That's why Trump keeps making moves without ever thinking about the countermove he might provoke. He can't metabolize the strategic maxim that "the enemy gets a vote."

This is the GOP's whole vibe these days: "how dare you do unto me as I have done unto you?" Solnit points to GOP outrage in response to Democratic gerrymandering in blue states, which Democrats undertook in direct, explicit response to shameless gerrymandering in Texas and other red states. Solnit says that the GOP has "confused having a lot of power with having all the power" and is perennially surprised when their attacks on Iran and Minneapolis evince a reaction from the people in Iran and Minneapolis.

This is the defective reasoning that caused Comrade Trump to hormuz the world into the full Gretacene. Whereas once the case for the energy transition was driven by activists who warned people about the future consequences of inaction, Trump has summoned up a new army of people who are worried about the present consequences of inaction: such as not being able to drive your car, use your gas stove, or fertilize your crops. Trump has summoned up another army of people, who are worried about the politics of oil, the fact that oil leads to wars and can be mobilized as a weapon when it is withheld from your country.

Activists couldn't deliver the energy transition on their own – but now there's a coalition that's driving rapid, irreversible change: activists concerned about the future of the planet, in coalition with economic actors concerned about the consequences of not being able to cook, heat your home, or keep the lights on; in coalition with national security hawks worried about the geopolitics of oil. That's Comrade Trump's three-part mobilization: human rights, finance, and national security, all insisting that the enemy gets a vote, and voting unanimously for a post-American world.

Last week marked the first Transitioning Away from Fossil Fuels conference, attended by representatives from 54 countries who sidestepped the US- and China-dominated UN to ratify the Fossil Fuel Nonproliferation Treaty Initiative, whose 18 signatories include Colombia, a major oil producer.

The world is moving on, and Trump continues to insist that he can roll back history to some imaginary era of a Great America. Every time this fails, he doubles down on his failures and sets the stage for more failure to come. Take Trump's decision to have the US blockade the Strait of Hormuz. Not only is this a powerful force for demand destruction – but, as Trita Parsi writes, it's also poison for Trump's own electoral fortunes in America:

https://responsiblestatecraft.org/trump-iran-blockade/

Trump won in 2024 by campaigning to improve Americans' cost of living. This is a powerful campaign strategy, and it's not limited to fascists, as Zohran Mamdani can attest. But for this to work, you actually have to reduce the cost of living once you take office, otherwise you will be hated and rejected and hampered in everything you do. The problem (for Trump – but not for Mamdani!) is that America's high cost of living is driven by corporate profiteering, and the only way to fix it is to make the rich poorer so as to make the poor richer:

https://pluralistic.net/2026/02/24/mamdani-thought/#public-excellence

If Trump had chosen to bullshit his way through the Iranian blockade of the strait, allowing the Iranians to collect a $2m toll per tanker (payable in Chinese renminbi!), well, oil would have gone up in price some, but the coming runaway inflation on food and fuel would have been substantially blunted. Instead, he decided to "snatch defeat from the jaws of victory" by adding a US blockade, which means that prices in the US are going to skyrocket, making his base furious and driving turnout for Democrats, along with support for more renewables, even among blood-red Republican rural Texas ranchers, who have had enough of "DEI for fossil fuels":

https://austinfreepress.org/renewables-are-now-the-costco-of-energy-production-bill-mckibben-says/

The renewables transition is now a self-licking ice-cream cone, a flywheel that only spins faster and faster. As Solnit writes, this is true notwithstanding the concerns by some climate advocates about the materials needed for the transition. Sure, there will be some extraction involved in mass electrification, and if that's done badly, it will involve stealing and destroying more land from poor and indigenous people. But we don't have to do it badly!

Meanwhile, not transitioning to renewables absolutely requires an endless cycle of incredibly destructive and genocidal extraction. Remember, fossil fuels are fuels, while renewables are infrastructure. Fuels need to be dug up and destroyed every year for so long as we insist on setting old dead shit on fire to survive. We dig up a lot of fossil fuels. The world consumes seventeen times more fossil fuels in a year than we will require to electrify the planet forever:

https://pluralistic.net/2024/08/06/with-great-power/#comes-great-responsibility

The infrastructure of renewables – panels, batteries, transmission lines – requires materials that are often scarce and whose processing involves extremely harmful and polluting processes. But those materials are all recyclable: we don't recycle them today because we haven't prioritized doing so, not because it it technologically beyond our reach. In 2024, America saw its first all-solar powered solar panel recycling factory, which reclaimed 99% of the materials in a panel that was 20% efficient, and then used those materials to make two panels that were each 40% efficient:

https://interestingengineering.com/energy/solarcycle-to-recycle-10-million-solar-panels-yearly

Trump shut that plant down, which means that other countries will get to recycle America's superannuated panels into modern, efficient ones and sell them back to America. America may have blocked any climate reparations for the poor world, but thanks to Comrade Trump, America's still going to end up paying them, in the form of windfall profits for countries whose cleantech economy is racing ahead of America's.

Unlike a fossil fuel economy, a cleantech sector does not require that your country have access to some difficult to find, unevenly distributed reservoir of old dead shit or even rare minerals. Not only is lithium far more common than once believed, it's also being phased out for use in batteries and replaced by sodium, the world's sixth-most abundant element:

https://cen.acs.org/energy/energy-storage-/Sodium-ion-batteries-Should-believe/103/web/2025/11

Lithium is set to join cobalt, a notorious conflict mineral, in the cleantech revolution's rear-view mirror as a transitional material used in early, primitive batteries and no longer required.

A post-carbon future is a post-petrostate future is a post-American future. It will run on solar and wind and batteries, which can be brought online cheaply and quickly, every time demand-destruction surges, using materials that are widely distributed around the world. It won't be a nuclear future, and not just because nuclear materials are (like oil) concentrated according to accidents of geography, nor merely because fissiles are geopolitically catastrophic (like oil). Nuclear plants take at least a decade to bring online, which means that they will always arrive ten years after some future Comrade Trump-type kicks off another orgy of demand destruction, and by the time we turn them on, the world will have already bought, improved and recycled two generations of batteries and panels.

(Image: Stefan MĂĽller (climate stuff), CC BY 2.0)

Hey look at this (permalink)


A shelf of leatherbound history books with a gilt-stamped series title, 'The World's Famous Events.'

Object permanence (permalink)

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Upcoming appearances (permalink)

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Recent appearances (permalink)


A grid of my books with Will Stahle covers..

Latest books (permalink)


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Upcoming books (permalink)

  • "The Reverse-Centaur's Guide to AI," a short book about being a better AI critic, Farrar, Straus and Giroux, June 2026 (https://us.macmillan.com/books/9780374621568/thereversecentaursguidetolifeafterai/)

  • "Enshittification, Why Everything Suddenly Got Worse and What to Do About It" (the graphic novel), Firstsecond, 2026

  • "The Post-American Internet," a geopolitical sequel of sorts to Enshittification, Farrar, Straus and Giroux, 2027

  • "Unauthorized Bread": a middle-grades graphic novel adapted from my novella about refugees, toasters and DRM, FirstSecond, April 20, 2027

  • "The Memex Method," Farrar, Straus, Giroux, 2027


Colophon (permalink)

Today's top sources:

Currently writing: "The Post-American Internet," a sequel to "Enshittification," about the better world the rest of us get to have now that Trump has torched America. Third draft completed. Submitted to editor.

  • "The Reverse Centaur's Guide to AI," a short book for Farrar, Straus and Giroux about being an effective AI critic. LEGAL REVIEW AND COPYEDIT COMPLETE.

  • "The Post-American Internet," a short book about internet policy in the age of Trumpism. PLANNING.

  • A Little Brother short story about DIY insulin PLANNING

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