Rich People’s Gain is Worth Less Than Poor People’s Pain

A new way to think about utilitarianism, courtesy of the Office of Management and Budget.

A faded, halftoned image of the US Capitol Dome, surmounted by a balance scale. The lower part of the scale is weighed down by a towering Oliver Twist figure, porridge-bowl extended in supplication. He is raising up a scale holding a fan of caricature drawings of a business-suited plutocrat with a dollar-sign-emblazoned money-bag for a head.

Utilitarianism — the philosophy of making decisions to benefit the most people — sounds commonsensical. But utilitarianism is — and always has been — an attractive nuisance, one that invites its practitioners to dress up their self-serving preferences with fancy mathematics that “prove” that their wins and your losses are “rational.”

That’s been there ever since Jeremy Bentham’s formulation of the concept of utilitarianism, which he immediately mobilized in service to the panopticon, his cruel design for a prison where prisoners would be ever haunted by a watcher’s unseeing eye. Bentham seems to have sincerely believed that there was a utilitarian case for the panopticon, which let him declare his sadistic thought-experiment (thankfully, it was never built during Bentham’s life) to be a utility-maximizing act of monumental kindness.

Ever since Bentham, utilitarianism has provided cover for history’s great monsters to claim that they were only acting in service to the greater good.

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Pluralistic: Dumping links like Galileo dumped the orange (20 May 2023)


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Pluralistic: Venture predation (19 May 2023)


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Pluralistic: How to save the news from Big Tech (18 May 2023)


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Pluralistic: The IRS will do your taxes for you (if that's what you prefer) (17 May 2023)


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Pluralistic: Rent control works (16 May 2023)


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Pluralistic: Ireland's privacy regulator is a gamekeeper-turned-poacher (15 May 2023)


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Google’s AI Hype Circle

We have to do Bard because everyone else is doing AI; everyone else is doing AI because we’re doing Bard.

An anatomical cutaway of a man’s head in cross-seciton. His brains have been replaced by a computer mainboard. In the center of the board is a virtuous circle diagram of three arrows pointing to one another. Each arrow features a flailing sillhoutted figured whose head has been replaced by the glaring red eye of HAL 9000 from Stanley Kubrick’s ‘2001: A Space Odyssey.’ In the center of the circle is the multicolored G Google logo.
Trevor Parscal/CC BY-SA 3.0; Cryteria/CC BY 3.0; modified

The thing is, there really is an important area of AI research for Google, namely, “How do we keep AI nonsense out of search results?”

Google’s search quality has been in steady decline for years. I blame the company’s own success. When you’ve got more than 90 percent of the market, you’re not gonna grow by attracting more customers — your growth can only come from getting a larger slice of the pie, at the expense of your customers, business users and advertisers.

Google’s product managers need that growth. For one thing, the company spends $45 billion every year to bribe companies like LG, Samsung, Motorola, LG and Apple to be their search default. That is to say, they’re spending enough to buy an entire Twitter, every single year, just to stay in the same place.

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Pluralistic: Revenge of the Linkdumps (13 May 2023)


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Pluralistic: 'We buy ugly houses' is code for 'we steal vulnerable peoples' homes' (11 May 2023)


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